Category: phd

Advertising Practice

Advertising in all non-broadcast media such as newspapers, magazines, posters (and also direct mail, sales promotions, cinema, and management of lists and databases) is regulated by the Advertising Standards Authority,…

Radio and Television

British broadcasting has traditionally been based on the principle that it is a public service accountable to the people through Parliament. Following 1990 legislation, it is also embracing the principles…

New Printing Technology

The heavy production costs of newspapers and periodicals continue to encourage publishers to look for ways of reducing these costs, often by using advanced computer system to control editing and…

Extel Financial

Extel Financial supplies information and services to financial and business communities throughout the world. Based in London, it has a network of offices in Europe and the United States and…

The Press Association

The Press Association – the British and Irish national news agency – is co-operatively owned by the principal daily newspapers of Britain outside London, and the Irish Republic. It offers…

Finance

The domestic services of the BBC are financed principally from the sale of television licences. Households with television must buy an annual licence costing ₤80 for colour and ₤26.50 for…

BBC

The Corporation’s board of 12 governors, including the chairman, vice-chairman and national governors for Scotland, Wales and Northern Ireland, is appointed by the Queen on the advice of the Government.…

BBC National Radio

The BBC has five national radio channels for listeners in the United Kingdom. Radio (channel) 1 provides mainly a programme of rock and pop music. Radio 2 broadcasts lights music…

ITV Programmes

The first regular ITV programmes began in London in 1955. ITV programmes are broadcasting 24 hours a day in all parts of the country. About one-third of the output comprises…

ITV Programme Companies

The companies operate on commercial basis, deriving most of their revenue from the sale of advertising tome. The financial resources, advertising revenue and programme production of the companies vary considerably,…

ITV

In addition there are two independent channels: ITV (Independent Television) and Channel4, which is owned by the IBA (Independent Broadcasting Authority). The ITV has 15 programme companies, each serving a…